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How to Calculate the SaaS Magic Number

The SaaS CFO

SaaS operators must understand the balance between sales and marketing spend and the acquisition of net new revenue. Enter the SaaS Magic Number. Here are my thoughts on how to use the Magic Number in 2025.

Numbers 106
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A 3-Step Sales Process To Clearly Demonstrate Financial Planning Value To Prospects

Nerd's Eye View

Over the past decade, a growing number of advisors have expanded into offering comprehensive financial planning services, reflecting a shift that not only helps them stand out from (increasingly commoditized) portfolio management offerings but also supports clients' broader financial goals.

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Hand Over the Numbers and Focus on What Matters 

CFO Talks

Hand Over the Numbers and Focus on What Matters Lets be honest, handling finances isnt everyones favourite job. Instead of struggling with numbers, spreadsheets, and financial rules, you can get an expert to handle it for you. You should be making sales, developing new ideas, or looking after your customers, not drowning in paperwork.

Numbers 52
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Numbers Never Lie but They Rarely Tell the Whole Story 

CFO Talks

Numbers Never Lie but They Rarely Tell the Whole Story For too long, financial analysis has been seen as a back-office functionprocessing numbers, producing reports, and ensuring compliance. How do we create a culture where finance professionals actively challenge assumptions, look beyond the numbers, and uncover the bigger picture?

Numbers 52
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Nail Your 2025 Forecast: 5 Ways to Align Sales and Budgeting

Focus CFO

Heading into 2025, accurate sales forecasting is more critical than ever. Here are five key ways to align your sales forecasting and budgeting processes for success in the year ahead. Here are five key ways to align your sales forecasting and budgeting processes for success in the year ahead.

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How to Optimize Marketing and Sales Operations

Jedox Finance

This also affects the go-to-market processes in particular for the marketing and sales functions. A company’s web presence, which is usually designed by marketing, is becoming an increasingly important component in the sales process. Where marketing and sales converge. The evolution of marketing data.

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FRP Corporate Finance completes pre-pack sale of Truphone

Accountancy Today

FRP Corporate Finance has advised on the pre-pack sale of Truphone Limited, a global mobile communications company, to TP Global Operations Limited, in a transaction that saves around 450 jobs. Following the sale Truphone’s new owners will focus on expanding the business’ compliance solutions as well as its eSIM technology.