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With this investment, you face price risk , since even though you know what you will receive as a coupon or cash flow in future periods, since the present value of these cash flows, will change as rates change. and how much to hold in investments with guaranteed returns over their time horizon (cash, treasury bill and treasury bonds).
As I have argued in all four of my posts, so far, about 2022, it was year when we saw a return to normalcy on many fronts, as treasuryrates reverted back to pre-2008 levels, and risk capital discovered that risk has a downside.
That said, it does mean that any broad conclusions (about profitability and revenues) that emerge from my data apply to public companies, and it may be dangerous to extrapolate to private businesses, especially in a year like 2020 where private businesses could have been affected more adversely by COVID shutdowns than public companies.
So you’ve got, you’ve got a modeling hurdlerate that you need to figure out when you’re adding diversifiers. And instead of replacing a house, you’re replacing exposure like the s and p 500 or treasuries, where historically it’s been really hard to beat the market. The second is behavioral.
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