How to Optimize Marketing and Sales Operations
Jedox Finance
JUNE 24, 2021
In the age of digitization, the value creation processes of companies are experiencing fundamental changes. This also affects the go-to-market processes in particular for the marketing and sales functions. In this blog, we discuss these changes and their implications for successful operations. For at least two decades now, the Internet has enabled customers to be increasingly better informed, and the next supplier somewhere in the world is just a click away.
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