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Once Upon a Time in Financeland: How Storytelling Helps FP&A Succeed

Jedox Finance

Imagine replacing “stories” with “numbers” in these lines. While everyone understands good stories only some of us understand numbers, so they can never be the common denominator which we use to communicate to our audience. Hence, rather than leading with numbers FP&A must lead with stories to be heard. Does it make sense?

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How storytelling helps FP&A succeed

Future CFO

Imagine replacing “stories” with “numbers” in these lines. While everyone understands good stories only some of us understand numbers, so they can never be the common denominator which we use to communicate to our audience. Hence, rather than leading with numbers FP&A must lead with stories to be heard. Does it make sense?