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Holding Onto Your Marketing Budget in a Downturn

CFO News Room

But more importantly, marketers know from experience that when the economy turns, their budget is an easy target. During the pandemic, we saw numerous productive marketing advances, many of which were long overdue — from more agile budget allocation to accelerated digital transformation connecting marketing and e-commerce.

Budgeting 130
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Uber, Abiomed, Peloton, Carvana, Molson Coors and more

CFO News Room

Uber plans to cut spending and hiring in an attempt slow the company’s plummeting stock price, which is down nearly 50 percent for the year. . Johnson & Johnson is looking to boost growth at its medical devices unit after it completes plans for a spinoff of its consumer health business next year. Scott Olson | Getty Images.

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Partner Spotlight: G7 Tech Services

Centage

I personally spearhead planning the implementation for our clients, including setting up phases to address immediate needs, and long-term needs. MLBN, NHLN, Zydus Pharmaceutical, American Refining Group, Nestle. How does Planning Maestro help your customers? Who are some of your notable clients?

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Dynamic Budgeting, Planning and Reporting for Life Sciences Companies

Planful

However, new regulatory requirements and efforts by governments, health care providers, and health plans to reduce costs are dramatically altering the health care demand and delivery landscape. Reduce budgeting and forecasting cycle time, adopt rolling forecasts. Streamline the financial consolidation, close, and reporting process.

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Fresh inflation data could fuel further market volatility in the week ahead

CFO News Room

After January’s surprisingly strong jobs report, focus swings to consumer inflation in the week ahead and what it could mean for the Federal Reserve’s plan to raise interest rates. There are also dozens of earnings in the week ahead, including pharmaceutical names Pfizer and Amgen. Federal budget. Source: NYSE.

Marketing 130
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Salary hike: What to expect next year in Asia Pacific

Future CFO

Companies in most Asia Pacific markets are conservative in setting their salary increase budgets for 2020, said advisory firm Willis Towers Watson recently. Only nine out of 20 markets in WTW’s Q3 survey plan to have a higher salary budget in 2020, the company pointed out. in 2017 to 4.0% in 2018, he observed.

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Healthcare Leans Into Faster Payments

PYMNTS

In PYMNTS’ latest Faster Healthcare Payments Report done in collaboration with Mastercard , the healthcare landscape gets a good going-over, from consumers managing the cost of pharmaceuticals to healthcare providers plugging up payment leaks and becoming more efficient. Pushing Past Paper.